KnowClick for Brands

Know how much offline revenue is driven by your website and each campaign

How We Help Brands

The goals of brand websites are to influence brand attitudes and drive offline purchase, but web measurement solutions don’t measure these.

KnowClick can measure the impact of your website on offline sales so that you can allot the proper resourcing based on the actual value that your site is providing to visitors.

Uncover which content is effective at increasing brand perceptions, awareness, and ultimately more sales.

The goals of brand websites are to influence brand attitudes and drive offline purchase, but web measurement solutions don’t measure these.

KnowClick can measure the impact of your website on offline sales so that you can allot the proper resourcing based on the actual value that your site is providing to visitors.

Uncover which content is effective at increasing brand perceptions, awareness, and ultimately more sales.

Questions We Answer

  • Who is really visiting? What are they coming for? What frustrates them?
  • What promotional content resonates most with people who don’t know much about the brand?
  • How does the website impact the brand perceptions of various audiences?
  • What content is missing that visitors would enjoy and share with their friends?
  • How much does the website increase awareness of products and services offered?
  • How much offline sales are driven by each campaign and by the website overall?

Use Cases

  • Digital impact: Measure the impact the site has on brand consideration and offline purchase
  • Campaign effectiveness: Learn how campaigns are impacting conversion, awareness, and perceptions
  • Website redesign: Learn which existing problems should be prioritized to fix while planning a new site. Compare the performance of the old site to the new 
  • Website optimization: Understand the net impact each page has on visitors
  • Brand opportunities: Identify which content is most effective at improving brand perceptions, customer lifetime value, and product sales