KnowClick for B2B

Know how your B2B website impacts the customer journey of decision makers & influencers

How We Help B2B Companies

Put an end to guesswork. While web measurement solutions can only tell you what visitors do at your website, we reveal who they are, what they think about you, and what content is most & least effective at increasing interest in contacting you.

For larger B2Bs, we can even quantify the website’s impact on purchases made months later.

Put an end to guesswork. While web measurement solutions can only tell you what visitors do at your website, we reveal who they are, what they think about you, and what content is most & least effective at increasing interest in contacting you.

For larger B2Bs, we can even quantify the website’s impact on purchases made months later.

Questions We Answer

  • How much offline sales does the website influence?
  • How many decision makers are really visiting?
  • Where they are in their buying process?
  • What do visitors expect at our website?
  • What do decision makers view on your site?
  • Why aren’t decision makers becoming leads?
  • How does the site impact purchase intent?
  • What content moves them closer to purchase and what drives them away?

Use Cases

  • Customer centricity: Give your customers a voice in your decision making
  • Digital impact: Measure the impact the site has on brand consideration and offline purchase
  • Campaign effectiveness: Learn how campaigns are impacting conversion, awareness, and perceptions
  • Website redesign: Learn which existing problems should be prioritized to fix while planning a new site. Compare the performance of the old site to the new 
  • Website optimization: Understand the net impact each page has on visitors
  • Personalization opportunities: Identify key information that should to be tailored to each audience type